English
400 ft
16mm
B&W
Silent
"In London Terrace, a picture made to advertise an apartment house, T. W. Willard, ACL, has shown quite clearly that interesting and attractive scenes and well planned action can combine to make a most effective sales argument. The interiors were even better handled than in Mr. Willard's Honorable Mention winner for 1934. The film has an air of complete confidence in presentation that was largely because of effective planning and direction, items very often slighted in the production of commercial pictures. The film succeeds in entertaining an audience and holding its attention consistently, in spite of a continuous sales message. Excellent, straightforward photography of many rather difficult sets was featured throughout the entire reel. The picture shows clearly how well 16mm. can be used for industrial work." Movie Makers, Dec. 1935, 550.
"Mr. Willard is now supervising the production of an elaborate publicity film for the realty management of London Terrace Apartments, a large community living development on New York's lower West Side." Movie Makers, Aug. 1935, 366.
"Venetian blinds opening before the camera served as a novel fade in for a 400 foot film, London Terrace, made by T. W. Willard, ACL." Movie Makers, Dec. 1935, 527.
"Not a single scene of London Terrace, reports T. W. Willard, ACL, was ever reshot at a different exposure or with a new lighting setup, although one or two were retaken to change the style of the acting." Movie Makers, Dec. 1935, 536.
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Amateur Cinema